2021 Conference Breakout Sessions

Session 1

(WED, 5/19, 8:50a.m.)

Jack Zenger

John H. "Jack" Zenger, D.B.A., is the co-founder and chief executive officer of Zenger Folkman. Jack’s vast experience ranges from serving on the faculty of Stanford to serving as CEO of three highly successful training firms. He is a world expert in the field of leadership development, a best-selling author, and a highly respected and sought after speaker, consultant and executive coach.


What If We Practiced Evidence Based Leadership Development?

The concept of evidence-based medicine has revolutionized virtually every field of medicine. This session basically takes an “outsider’s view” of our current practices of leadership development. It identifies those activities for which there is no substantial evidence. It raises questions about quirky practices that prevail in many organizations. However, it is not carping criticism, but simply an attempt to look at what we do as if we were an outsider.

It deals with fundamental questions about who we develop and who we don’t involve. It deals with when we develop people in the arc of their career. It deals with questions of how much we succumb to pressures that seek to shorten and simplify development. It deals with questions about having organizational impact when only a handful of leaders are involved. Why is there a dearth of a long-term, systemic view of each individual’s development, versus reliance on short snippets. Why is development done with an individual focus, rarely with a team focus; despite our knowing that leadership is a team activity. Why do outdated, unproven, even discredited development methods persist? Why is there no financial analysis conducted of the relative efficiency and effectiveness of improving leadership via recruiting and selection, versus development initiatives. Why is there so little effective sustainment and follow-through.

Suggestions will be offered about how our discipline might emulate the field of medicine and move to an ever greater practice of implementing an evidence-based philosophy.

Andrew Townsend


Andrew Townsend is a leader, storyteller, photographer, marketer, indie film director, author, and father. He leads the eLearning Brothers Rockstars community, produces webinars, and shares tips on creating immersive video experiences. Andrew has over 20 years of leadership experience in both the workforce and his community. He can often be found hiking with his two sons and wonderful wife while taking pictures of the beautiful Wasatch mountains.



Andrew Townsend How to Rock Virtual Onboarding With an Experiential Learning Platform

Hiring employees virtually, and onboarding them remotely, has become the new normal over the past year. While the landscape of how we work practically changed overnight, businesses still need to scale and help employees grow both personally and professionally regardless of a pandemic.

In this session, you’ll learn how you can leverage the power and intelligence of the Learning Experience Platform (LXP) methodologies for talent development and retention. Andrew Townsend will share how to improve your new hire experience and effectively communicate company culture and values virtually to team members wherever they may be physically located. This insightful presentation will also highlight real-world challenges and case studies where these processes have been successfully applied. Every attendee will also receive an exclusive copy of our new eLearning Brothers eBook, “The Virtual On-Boarding Handbook,” featuring templates, checklists, and
worksheets to help you craft an effective virtual learning experience for your new hires. To kick off the New Year, this timely topic delves into the future of learning and explains the hype around LXP, and what this all means for the development and retention of your top talent.

evin Giddins 


Kevin Jones Giddins’, (59 year old, African American New Yorker) has partnered with with Parker Adams (23 year old, White Utahn Skier) to present the impact of D&I.

Kevin's professional experience in the entertainment industry, has prepared him to be a dynamic facilitator of human development and thought leader in Diversity, Inclusion and Belonging. His work provides the opportunity for him to use his talents to create life-changing experiences for the participants and organizations he engages.

He has presented to audiences throughout the world. His presentations are on a variety of topics including leadership, communication, education, diversity/ inclusion, and the performing arts to name just a few.

Kevin has over 20 years of experience in the organizational behavior and human development world. He earned a MA degree at Brigham Young University (Dance) from the College of Health and Human Performance, a Baccalaureate degree from Ohio University, enjoying studies in the Fine Arts and Interpersonal Communication. Kevin served in a Tenure Faculty Track at Ohio University where he taught for the College of Fine Arts, General Education, and the Business School. He returned to Utah and held an Associate Professional Faculty title in the Marriott School of Management receiving honors for creating and developing the MBA Academy for the BYU MBA Program. Sharing his talent with UVU, Kevin also taught courses for the Student Leadership and Success Program.

Kevin has worked for several training solution companies and been a leadership developer representing such organizations as FranklinCovey, Vital Smarts, Whitefield Strategy, Spencer Johnson’s Who Moved My Cheese, Shipley Communications, BlueEQ, InsideOut Development, co-founder of Sunlight Works and now with Mountain America Credit Union. Kevin recently graduated from the Disney Leadership Institute in Orlando Fl. Where he was trained in creating people experiences with impact… The “Disney Way”. Kevin and his wife, Lita, have five royal and divine children and a legacy of the arts, education, business and creative works in the great gathering continues with them.


D&I Is More Than Race

Diversity is a fact, inclusion is a choice, and D&I is a leadership competency that utilizes behaviors and skills to lead towards a desired outcome. The social unrest of our current times have created divisions. Social friction is on the rise, and it will take intellectual friction to reduce it. That intellectual friction takes the form of creating psychological safety and seeing D&I through a different lens.
The traditional approach to diversity & inclusion is to change hearts and minds. We ask people to believe until they behave. It’s not wrong. It’s just not very effective. A few people get it. Most don’t and the paralyzing and inhibiting patterns continue.

Here’s the point: Inclusion is behavioral. Yes, it begins with awareness, understanding, and appreciation, but to “be” inclusive is a matter of skill. It takes practice.

It’s in the practice that the light really goes on. It’s experiential. You learn inclusion most powerfully when you practice inclusion. Why? Because the behavior produces confirming evidence that the behavior is right and that it works.

Collaborating with the forward thinkers, years of research, and by engaging in pioneering work in applying a behavioral approach to diversity & inclusion, we have seen impactful results.
The individual has to put these learned skills to the test, and in the process, experience a personal “aha” moment that inclusiveness, valuing diversity, respect for all by all does in fact create positive business and campus impact.

The behavioral approach to diversity & inclusion is based The traditional approach to diversity & inclusion is to change hearts and minds. We ask people to believe until they behave. It’s not wrong. It’s just not very effective. A few people get it. Most don’t and the paralyzing and inhibiting patterns continue.

Here’s the point: Inclusion is behavioral. Yes, it begins with awareness, understanding, and appreciation, but to “be” inclusive is a matter of skill. It takes practice.

Leena Rinne 

Leena Rinne is Vice President of Consulting. She is responsible for the hiring, operational support, management, and development of the FranklinCovey consultant team, and the ongoing high quality delivery of FranklinCovey programs and solutions. Leena began her career with FranklinCovey in 2005. Prior to her appointment as the Vice President of Consulting, Leena spent six years as a Senior Consultant, working with clients ranging from Fortune 100 companies to local businesses to create effective cultures, develop leaders, and increase productivity. Leena spent six years as the FranklinCovey International Business Partner for Europe, the Middle East, and Africa. In this role, she was involved in the corporate strategy planning, operational support, and financial reporting for over twenty-five FranklinCovey licensed partner offices. Leena has an M.S. in economics from the University of Utah.


Unconscious Bias

FranklinCovey is the world leader in helping organizations achieve results that require lasting changes in human behavior, often the most difficult challenge any organization faces. When accomplished, it is also the most durable competitive advantage.

We provide content, tools, methodology, training and thought leadership, all based on a foundation of unshakeable principles and proven practices.

Our ultimate aim is to deliver not just incremental but also transformational results. Our expanding reach now extends to more than 150 countries, with over 2,000 associates working toward our common mission of enabling greatness in people and organizations everywhere. 

Session 2

(WED, 5/19, 10:00a.m.)

Jeffrey McClellan 

Jeffrey McClellan is an Associate Professor of Management at Frostburg State University in Frostburg, MD. He is an experienced consultant, teacher, trainer and speaker. He teaches leadership and management with research interests in servant leadership development, organizational leadership and change, and leadership in Latin America. Jeff earned his Ph. D. from Gonzaga University in Leadership Studies. He lives in Hagerstown, MD.




Leadership & Attention: Capturing and Maintaining the Attention of Followers

Leadership means influencing others to achieve goals. In order to do this, leaders must first capture the attention of followers. Once they have their attention, they must direct and maintain their attention in order to achieve success. This workshop explores the principles and practices of leadership as they relate to capturing, directing, and maintaining attention. 


Jeff Adcock 

Jeff Adcock is a seasoned entrepreneurial business leader who drives exceptional growth in early stage companies. He has 30 years of leadership in the technology industry with a history of building winning teams that accelerate company growth and value.

As a thought leader and strategist Jeff has played key roles in companies that defined market segments in networking, sales AI, SaaS, marketing and coaching.

One of the key roles he plays in companies is partnerships and alliances. Jeff has personally built and executed partnerships with Salesforce, HP, Microsoft, and Intel that led to $100’s millions in new revenue growth and valuation increases to the business in the billions.

Jeff is the CEO and cofounder of Zero To Ten, a coaching and leadership training company with the first ever Coaching Community®; service in the industry.


How to Create a Coaching Culture Within Your Organization

The presentation covers a revolutionary new approach to coaching, called Self-Directed Coaching, and is an exciting and disruptive idea that flips the traditional model of coaching on its head, putting the "coachee" in charge of the coaching engagement. Further, Jeff tackles the struggles that managers have with coaching their employees - especially when they have limited time and resources.

Lelani Craig 

Lelani Craig has more than 25 years of experience in the language industry. She is an accomplished conference interpreter as well as a certified court interpreter.

Lelani started CommGap in 2000. CommGap is a translation and interpretation company that works into more than 200 languages. Along with CommGap, Lelani owns Global 1 Voice, LLC which offers medical interpreter training, language assessment, language classes, and compliance consulting. Lelani and her husband, Dain, own Leading Edge, Inc. and Capra Group, LLC.

Lelani currently serves as Vice-President of the Board of Directors of the Association of Language Companies. She is also one of the organizers of the Silicon Slopes Localization group, a member of the Utah Women Tech Council, and recently organized the Utah Chapter of Women in Localization. In addition, she serves on Advisory Boards for The Global Chamber and for Lango, a technology company. Lelani serves as a mentor and speaker for University entrepreneurial programs and frequently speaks for leadership and mentoring groups. In addition, she is a member of the Weber State University Foreign Languages Dept. Industry Advisory Board.

Lelani received awards from “Count Me In” and American Express in 2004. In 2013, Lelani was selected by Goldman Sachs to participate in their 10,000 Small Businesses Program. In 2014, she was chosen by Utah Business Magazine as one of Utah’s 30 Business Women to Watch. In 2017, she was awarded Hispanic Business Woman of the Year by the Utah Hispanic Chamber of Commerce. In 2017, Lelani graduated from the Stanford University Graduate School of Business Latino Entrepreneurship Initiative Program.


Targeting and Understanding the Hispanic Market in the US

Hispanics in the US have become the second largest group in terms of education, purchasing power, and involvement. US Hispanic GDP is growing at a faster rate than the nation's economy overall. How do you create content that appeals to this growing market? Is translation enough? Is cultural adaptation needed? Can you use this same content to market to non-US Hispanics? Learn what makes us unique.

Todd Wente 

Todd is a twenty-five year veteran of Training and Development in both the corporate and the educational sector. Todd has presented for Utah ATD on many occasions, and has presented keynote and workshops for local and national audiences for a decade. Todd is committed to the proposition that everyone wants to do their best work and that when they don't, most often it is because they are in need of training, coaching and mentoring. Currently, Todd is pursuing a Doctorate in Educational Leadership and Innovation through ASU online. Todd has a Youtube channel where he shares motivational insights called the Daily 180. Todd is married to his college sweetheart, and together they have 5 wonderful children.

MVP: How Quick Video Can Make a Difference in Any Organization

Sometimes providing the right information at the right time is tricky. By utilizing MVP (Micro Video Presentations) any organization can improve their team performance.







Session 3

(THURS, 5/21, 8:30a.m.)

Joe Folkman 

Joe Folkman, Ph.D., is co-founder and president of Zenger Folkman. He is globally recognized as a top leader in the field of psychometrics, leadership, and change. He is a respected authority and consultant to some of the world’s most successful organizations, a best-selling author, and a frequent keynote speaker and conference presenter.


The Leadership X-Factor: Learning Agility

The global pandemic has forced most people to change how they work, where they work, and the skills they need to be successful in their jobs. Agility is a critical capability in today’s environment. Change is the new norm. For organizations to remain agile, they will need employees who can outmaneuver the disruptions of the future.

Attendees of “The Leadership X-Factor: Learning Agility,” will have the opportunity to take Zenger Folkman’s Agility Self-assessment and receive their results immediately. Our research has shown that those leaders in the top 10% of the agility index are rated at the 89th percentile in terms of their overall leadership effectiveness.

It’s easy to tell people that all they need to do to be considered agile is to be more flexible, to be adaptable to changing circumstances, and not rigid. But, as most people know, it’s more easily said than done. In total, we analyzed data on from over 110,000 people across hundreds of organizations searching for the behaviors that enabled people to be more agile. The results were exciting!

Join Dr. Joe Folkman as he reveals his research findings that illuminate four essential behaviors that will empower you to effectively practice agility.



Linda Watts 

Linda is the Director of Talent Development with Utah Transit Authority (UTA). She leads a team that encompasses Corporate Training, Bus Maintenance Training, Bus Operations Training, and Leadership Development Training. Their goal is to create lifelong training and implementation that not only moves our community forward but develops our people as well. Through her extensive leadership drive they have been able to increase employee engagement, increase retention, and drive compliance. She has over 20 years’ experience in training, facilitating, and presenting on a wide variety of topics. She has presented on a national level several times. Prior to her position with Utah Transit Authority, she worked for a Utah government agency, Job Corps, and teaching students from Kindergarten through adults. Linda earned her Masters degree in Management and Leadership through Western Governors University. She earned her Bachelors degree in Special Education from Weber State University. She is a proponent for helping people reach their full potential and recognizes that to achieve that goal-you must have training that sticks. She is a strong believer in the science of application. In her current role as Director of Talent Development, she is a strong advocate for evaluation assessment-finding the value of training and implementation. She also advocates for building relationships of trust with each department and employee. For her, this is the key to evaluating the success of a training.


Developing Training Programs That Stick

How to implement The New World Kirkpatrick Model in all levels of training from frontline employees to Executives. 

Curt Garbett 

For over 25 years Curt Garbett has worked with clients across the globe, from Fortune 500 to governmental organizations, bringing his first-hand experience in leadership and management, sales and marketing, and consulting services to help them achieve remarkable results. Leaders appreciate his ability to see the big picture and to help them accelerate their results. Whether he is speaking to hundreds, working with small teams or working one on one with executives, Curt has the ability to connect with each individual. They value his straightforward style, his energy and his humor.

Prior to joining FranklinCovey as a Senior Consultant and Managing Director, Curt held a number of executive and management positions. In those assignments, he repeatedly led his organizations to achieve superior results. Formerly the CRO and Vice President of Consulting at RedTree Leadership, Curt managed and led sales and marketing efforts for the world-class brand Who Moved My Cheese?

As a thought leader and subject matter expert Curt and his team have created solutions around Change, Leadership and Millennials. As a co-author of Millennials@Work and co-contributor, Curt and his team created a practical, tool-based approach to help individuals and leaders succeed in an ever-complex world of change in the workplace.

Curt works with clients in a variety of industries including technology, financial, medical, and consulting services. He has also worked with non-profit organizations as well as a number of governmental agencies. His client list includes organizations such as: Frito-Lay, McDonalds, the U.S. Navy, AT&T, DirecTV, Wells Fargo, PWC, BMW, Abbot Labs, Starbucks, Samsung and Microsoft.

Making Change Work

When it comes to change, the odds have been against us. Even though we know that change is constant, we’re failing at it. It’s universally understood that organizations need to constantly update technology and systems, restructure, find new partners, be agile. But research continues to show that most don’t do change well. McKinsey found 74 percent of organizational changes fail. Individuals dealing with changes at the personal level fare even worse. Ninety percent of us don't make the changes we need to in our lives, even when it matters most.

What you might miss in these shocking numbers are the bright spots. 26% of work change efforts succeed and so do 10% of personal efforts. People who make change work honor and act on a few timeless principles. They see the choice in change, even in change they didn’t choose. They exercise that choice by engaging in change in purposeful ways, which then influences the course change takes in their lives and their work. Not surprisingly, organizations made up of these people thrive too.

Steffaney Zohrabyan 

Steffaney Zohrabyan is an award winning Walkme developer with several years of experience creating engaging sales enablement learning programs and for companies such as LendingClub, Robert Half, and T-Mobile for Business. Her award winning Walkme content for Robert Half's strategic pricing initiatives was featured by Walkme CEO and Co-Founder Dan Adika at Dreamforce 2019 in San Francisco.

Enable Your iLearners With a GPS Instead of a Map

Reach the learners exactly where they are and walk them step by step through systems training and workflow processes with Walkme! Not only can you ensure the users do the process right each and every time, you can automate steps and help even the most complicated processes seem simple and intuitive. 

Session 4

(FRI, 5/21, 8:30a.m.)

Paul Bills 

Paul Bills is the Director of Chatbot Design at Mobile Coach and a frequent speaker on the intersection of chatbots and learning. He has a BA in English from Brigham Young University and a Master's of Entertainment Arts and Engineering from the University of Utah. Paul has spent time as both a poet and a videogame designer. Now, he uses skills from both to create chatbots.


Learn A Language by Texting: How We Built a Chatbot to Teach a New Language

Can an SMS chatbot help you learn a new language? Yes! In this session, we combined publicly available tools (some free, some not) to create a chatbot that will teach you 50 phrases in a new language over the course of 30 days. Participants will be able to use the language chatbot, but will also have an understanding of how the chatbot was made and how else a chatbot could be use to support learning efforts.

Jon Scorsby 

Jon Scoresby holds a PhD from Utah State University in Instructional Technology and Learning Sciences where he focused his studies on educational games and simulations. After spending some time in higher education program development, Jon currently works as the Learning Solutions Manager at Intermountain Healthcare. For the past 6 years, Jon has been building learning design and development teams, creating processes and procedures, and efficiencies. Jon enjoys leading teams in ways that take them to places they have never been before as individuals and as a team.


Flipping the Switch from ADDIE to Design Thinking

Design thinking is a human-centered approach to problem-solving and innovation. In this presentation, you’ll see how one learning experience design team used design thinking to create better learning experiences. Join us to hear about our processes, the challenges we faced, and the successes that made the change (or flipping the switch) worth it. 


Madeline Brown 

Madeline is McKinnon-Mulherin’s resource and quality manager, and she is passionate about supporting her team with the tools, resources, and training they need to thrive. In her tenure at McMul, Madeline has served as a team leader, instructional designer, writer, editor, and proofreader. In her spare time, Madeline enjoys sipping a good cup of coffee, watching college football, and cuddling her son.


The Masters: Harnessing Employee Talent for Quick, Low Cost, Knowledge Sharing

Are your employees full of hidden talent? When it comes to investing in developing your team, what you really need is to get back to the basics, leaning on your own team’s expertise to build strong, confident, competent employees. In this presentation, you’ll learn how to implement an effective, virtual, and sustainable employee knowledge-sharing program in combination with formal training that results in successful projects, happy clients, and thriving teammates.

Ryan Houmand 

Ryan believes everyone should love Monday just like Friday but for a different reason. That reason is that you are equally excited about the work week because you love what you do. Ryan's background is in management and management consulting. His management experience is in corporate and retail (ADP and The Home Depot) where he built some of the most engaged teams the world has ever seen. He holds a degree in Econ from BYU and an MBA from University of Phoenix. He's an accomplished speaker, teacher, trainer and presenter. He's worked with organizations such as Zions Bank, Instructure, DiscGenics, Wingers, Diversified Insurance Group, Merit Medical, UDOT, RainFocus, Cooper Surgical, The Veteran's Administration, Utah Valley University and Utah State University, and many more.

Your Voice: The Greatest Tool In Your Toolkit

When you decided to become a talent development professional, you got really good at doing research, obtaining information, constructing, slide decks, maybe even telling a story or two. What nobody told you about is how important your voice is in emotionally moving people. The average attention span is 8 seconds. If you don't use every means possible to grab attention, you're wasting your efforts. 


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