2023 Chapter Board of Directors

ATD Utah is led by an all-volunteer board of directors. The board is charged with maintaining an ethically-responsible organization that complies with federal and state laws, and the bylaws of the chapter and of ATD. As part of this responsibility, we believe in full and open disclosure of our financial performance. View board job descriptions for more information. 

Jason Sturges



Shannon Herrera
Past President

Jason Sturges, Med, CPLP is the Sr. Learning & Development Associate for BioFire Diagnostics. In this role, he creates & manages comprehensive organizational training & development programs; sources, coordinates and develops/delivers relevant content; and assess & identifies knowledge & skill requirements at both an organizational level – and, in collaboration with managers – at a departmental level too.  

As an avid reader and change agent, Jason’s research and consulting pursuits embrace the talent management/development, human resources, and organizational design & development arenas. Specific topics/projects in the past have included: corporate orientation/on-boarding, team development, trainer development, facilitation & presentation skills, coaching/mentoring, leadership development, program planning, and learning transfer.

Shannon Herrera is currently the Content Curation Manager for Go1. In this role, she helps match organizations with the eLearning to meet their training needs. Prior to Go1, she was a Senior Instructional Designer at AllenComm. She has been involved in training and development for the past 15 years and has her master's degree in Instructional Design from Purdue University. 

She has been involved in the Utah ATD since 2017. She is passionate about helping learners find their 'aha' moments and connecting L&D professionals in our community.


Barbara Schifano



Barbara Schifano, PHR, CPTD is currently the Sr Director, Learning and Development for University of Phoenix. In this role, she oversees the strategy for employee and leadership development and several talent functions to include onboarding, performance management and talent and succession planning. She has extensive training experience and her professional motto is "keeping the learner at the center of everything you do." . 

She earned a master's degree in Strategic Communications and Leadership from Seton Hall University and was awarded the Spirit Leader award for exemplifying the high standards and the spirit of St Elizabeth Ann Seton. During her board service with the Arizona Foundation for Women (AFW) she developed and oversaw the SHE Leads! leadership development program graduating more than 50 leaders and raising over $200,000. Barbara is passionate about maximizing human potential, an advocate for advancing women into leadership positions, enchanted by gardens, and an avid country music fan!

Open Position

VP of Finance

Justin Whiting

VP of Professional Development

Samantha Easter

VP of Marketing

Samantha Easter is a Senior Strategic Communications Manager at Mountain America Credit Union. Before this role, she was Assistant Vice President of Instructional Design, overseeing a team of designers responsible for designing all training programs and employee development.

Samantha has a Masters in Adult Education & Diversity and an MBA focused on project management and analytics. She brings over a decade of experience educating adults—in the US and internationally on how to be more effective in the workplace. Samantha is a native of Southern Arizona and spends her time seeking out the best places to find legit Mexican food when not writing professional development articles that only her grandpa likes.

Rachael Roche

VP of Memberships


Rachael Roche is a Director of Sales for Go1, the worlds largest eLearning provider that helps companies up-skill their employees. Previously, Rachael was a CRO/founder of a pharmaceutical manufacturing company with over 250 employees and has been in sales/operations for over 20 years. Rachael is passionate about Learning and development and watching companies grow through education.

When Rachael is not working, she enjoys traveling the world, hiking, running, and spending time with her family/dogs.

Alex Bingham

VP of Sponsorships


Alex Bingham is currently an instructional designer for Maverik. In this role, he designs and develops instructional programs, e-learning materials, and instructor-led training to support policies and process changes. He also conducts assessments and evaluations of learning experiences to more accurately measure their effectiveness. He has a master’s degree in instructional technology and learning sciences from Utah State University and recently started a PhD program in adult and organization learning and leadership from the University of Idaho. 

Alex has a passion for lifelong learning and loves helping others develop for their current and future roles. He is an advocate for prioritizing learning and development as a crucial function within any organization. 

Cody Heck

VP of Technology


Cody Heck is a Senior Instructional Designer at PlanSource, a benefits administration software company. He specializes in corporate employee development and edu-tainment, incorporating multimedia, videos, podcasts, gamification, and storytelling throughout the training programs he builds. Cody received his Bachelor's in Organizational Leadership from Valencia College and his Master's of Instructional Design & Technology from Full Sail University in Orlando, Florida. 

Originally from North Pole, Alaska, Cody has always been curious about the world around him. He's always been an avid learner and through his education, he's committed to understanding how people learn and the neuroscience of learning. Outside of his professional life, Cody is a huge media junkie, movie buff, and gamer. He is passionate about baking and a self-proclaimed bread guru. 

Board Expectations and Benefits


  • Maintain joint Utah and National ATD Membership
  • Attend Monthly Board Meetings
  • Attend a Majority of Chapter Events
  • Fulfill your specific roll on the board
  • Actively promote ATD Utah, ATD National, and the field of Work Place Learning
  • Be ethical and honest
  • Serve the full term of office 
  • Adhere to chapter bylaws


  • Utah Chapter membership paid for the duration of your term
  • Free attendance to the Annual Utah Conference
  • President-elect will be able to attend ATD Leadership Conference (ALC) paid by the chapter. Other board members may also receive assistance to attend this conference based on chapter finances for that year.
  • Opportunities to network and grow
  • A chance to give back 

Upcoming events

  • No upcoming events
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